Customer self-service policy and claims management app

A native mobile app and a web portal to manage healthcare claims, payments, and social assistance, to provide every customer service capability that had previously required customers to visit stores or call the contact center. Built to withstand the needs of 4.5 million members, the mobile app's adoption is growing sharply. CM has ensured the app will be easy to maintain: the back-end administration portal makes it easy to manage "member advantages"—promotions, such as sports club membership discounts that encourage a healthy lifestyle.