Details
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Sales enablement portal

Efficiencies Experiences Healthcare, Pharma & Biotech Insurance AMER

8

weeks

A sales enablement portal that simplifies the complex product matrix of health plans so that each sales agent gets personalized access to the product and pricing information which applies to their territory. At launch, Humana saw 35,000 sessions from 40,000 nationwide agents in the first hour. Since federal and state health insurance regulations change annually, it's crucial to rapidly update Agent First Look in time for each year's enrollment season.

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"While Medicare is a federal program, we create a myriad of plans that are tailored to hundreds of regional markets. The role of Agent First Look is to simplify this complex product matrix so that each sales agent gets personalized access to the product and pricing information which applies to their territory."
bruce buttles
Bruce Buttles Digital Channels Director
Humana