The quality of user experiences is one of the recurring themes in our series on why everybody hates enterprise apps. So many aspects of enterprise app UX are not intuitive or well-designed.

Menno Cramer is Global UI/UX Lead at OutSystems but his background is in neuroscience. Living on the edge between neuroscientist and designer has given him a unique perspective on worthwhile UX. In this episode of Why Everybody Hates Enterprise Apps, Menno talks about how neuroscience can help us build more intuitive, innovative user experiences that will banish the idea that enterprise software will always be bad. Be sure to check out the blog about this interview, too.