Tales From the Trenches:
Three Customer Experience Strategies
to Beat Your Competition
Discover how FWD Insurance became a leader in a highly competitive market, through their customer-obsessed digital innovations.
Gartner data shows that 89% of marketers expect to compete solely on the basis of CX in the next two years.
Today’s highly connected customers demand an ever-expanding set of digital touchpoints to interact with, placing pressure on companies to start large transformation projects to overhaul their end-to-end customer journeys and compete with these expectations.
In this webinar, you will see how FWD Insurance went from having no digital presence to differentiating based on great digital customer experience in just 3 years by delivering simple, intuitive, and convenient digital experiences, allowing them to respond to customer demands quickly.
Tune in to hear how FWD Insurance:
- Implemented processes to develop a deep customer understanding
- Leveraged a low-code platform to get a leg-up on the competition
- Exceeding their goals and delivered on their digital strategy faster and below budget
- Broke down silos ensuring a faster response to customer feedback
Customer Experience Lead