
How Can ISVs and SaaS Vendors Adapt to the Era of Hyper-Customization
In the era of hyper-customization, is there room for ISV and SaaS vendors? Find out in this article.
Software as a service (SaaS) is a way of delivering software, whereby the program is hosted by a third-party provider and available to approved end-users through the Internet. This way, users don’t have to download the software to run it locally on their PCs; they can simply access it through a web browser.
This opens a world of possibilities for businesses to scale and accelerate their time to market. Hence, it’s not surprising that SaaS has gone mainstream. In Gartner’s latest projections about the public cloud service revenue, SaaS continues to represent the largest cloud market, expected to reach 145,377 USD in 2022.
And the reason is simple: SaaS is a cost-effective and practical choice for all types of business, especially in an era where digital needs and customer expectations are continually changing and delivery from the cloud enables the agility to respond quickly.
However, although SaaS is wildly popular in some circles, there are still concerns, risks, and misconceptions. Mainly because this type of cloud service implies relying on an external source for data storage and the available functions and features provided by the solution.
Let’s discuss the benefits and risks of SaaS solutions, but also alternative options to make the most out of those benefits without hitting a wall.
Software as a service (SaaS) is a software delivery model licensed by subscription and centrally hosted. The vendor provides a single copy specifically designed for SaaS distribution, most often in a multi-tenant architecture, to all customers. This way, the source code is the same for all end-users, and when new features are added, they are automatically available to all customers.
Examples of SaaS are Cisco WebEx, Zendesk, and even Facebook. Which is very different from infrastructure as a service (IaaS) or platform as a service (PaaS).
IaaS is pay-as-you-go for services like servers, storage, networking, and operating systems. Examples of IaaS are Amazon EC2 and S3, and Google Compute Engine.
PaaS is a platform provider that gives you the tools to develop applications, like AWS Elastic Beanstalk, Heroku, Microsoft Azure, and Red Hat OpenShift (Red Hat is now an IBM company).
The biggest benefit of using SaaS applications is that you don’t need to install and run applications on your devices like you do with on-premises solutions. This way, you are able to cut initial costs related to hardware acquisition and maintenance. Furthermore, the SaaS provider manages everything related to security, availability, and performance, thus, helping you reduce costs associated with software licensing, installation, and support.
Here are a few more advantages of SaaS:
So, if software as a service is that great, why hasn’t the whole world gone SaaS crazy? The reason is simple: although its benefits are very attractive, there are concerns about the model as well.
Despite the risks that SaaS entails, you just can’t ignore the changes it’s brought to the software world. SaaS democratized access to features and workflows while having a higher level of security and service availability, which was previously only available to Fortune 100 companies.
But, as technology continues to evolve, new alternatives to SaaS applications have been gaining traction in the software industry. Namely, platforms that support rapid application development. One of the most popular alternatives is low-code and no-code development platforms.
Low-code and no-code platforms allow companies of any size to quickly design, build, customize, and deploy business apps with little (low-code) to no coding (no-code). By using a drag-and-drop user interface (UIs), form builders, and visual process modeling, organizations can accelerate software development from months and even years to weeks and boost innovation.
Given the risks and limitations of SaaS solutions, low-code platforms have been growing in popularity as they share the benefits of SaaS discussed above while circumventing the risks associated with these solutions.
One of the leading vendors in Gartners’ Magic Quadrant for Enterprise Low-Code Application Platforms, OutSystems, allows companies to develop applications visually, easily integrate with any system, and change applications with no limits. The advantage of using this application platform as a service, instead of buying a SaaS solution are many:
This doesn’t mean that when it comes to decide whether to build or buy a solution, you should always choose to build it. There are situations where an existing SaaS solution is perfectly enough for your needs. Why waste your time building apps that don’t even need that much customization, when the market already offers a great product? For example, commodity applications, like HR or Finance apps.
The power of low-code is that it allows you to create any mobile or web application from scratch without limits or to create apps that integrate with an existing SaaS and complements it with the functionality you need.
To learn more about low-code platforms, check out this page. And if you want to find out who the leading platform vendors are, according to Forrester, get a free copy of the Forrester Wave for Low-Code Development Platforms right here.