Setting up a Tech Innovation Lab in a Traditional Grocery Retail Environment - NextStep2019
André Ribeiro de Faria, Chief Marketing Officer at Jerónimo Martins
Technology is changing how we buy food and do business. Understanding how new technologies impact our clients and operations is a must-have for any grocery retailer wanting to be the first choice for clients, while remaining cost-competitive. This session walks through Jeronimo Martins’ process, including hurdles, of setting up a lab store that helps them create the ideal environment for selecting the right tools to invest in today, that also meet their needs tomorrow.